Gallup CliftonStrengths Finder is an online psychological assessment built on a 40-year study of human strengths and positive psychology. It created a language of the 34 most common talents and is used worldwide to enable people to build self-awareness of their natural talents followed by coaching to develop talents into strengths. 19+ million people have completed the CliftonStrenghts assessment since the strengths movement was launched in 2001. It all begun when Donald O. Clifton, Ph.D. psychologist and business executive (1924-2003) asked the following question:
“What will happen when we think about what is right with people rather than fixating on what is wrong with them?”